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| STRATEGY, PLANNING & ACTIVATION |
What's your plan? Not your budget. Not your mission statement. Your plan. How are you going to get from where you are to where you want to go? Do you have an action-oriented marketing plan that clearly identifies not just your goals, but your specific strategies and tactics to get there? Is there deep buy-in throughout your organization? Or does your annual planning process involve a lot of work, too many presentations, revisions and budget reallocations…and then it goes straight into a drawer where no one will look at it or use it for another year?
We can help you build a business plan that gets implemented and gets results. Working with your team, we lead a one- or two-day onsite process that brings your key stakeholders-Marketing, Sales, and senior executives-into alignment and builds company consensus and buy-in for a plan that delivers.
If you have a regular annual planning process, we can reduce the amount of time it takes to accomplish by as much as 90%. And if you're a small- to mid-sized company and you don't have a regular planning process, we can get your company on an action plan in two days or less. It's all in our book, The Little Blue Book of Marketing: Build a Killer Plan in Less than a Day.
For more information about a fully customized Plan, contact Paul@psinsights.com or call 914.737.0300.
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| TRAINING, WORKSHOPS & INSPIRATION |
Is your team as good as it could be? Do you have a program in place to keep current with the latest marketing trends? Do you wish your people had better marketing skills-but you can't afford the time or budget to send them to management training programs?
We can deliver the training you need-on site and within your budget-to keep your people current and make them the best marketing team you can have.
We've got a wealth of real-world experience in practical training your people will be able to apply on the job, right away. The speakers are entertaining, the topics are engaging-from Marketing and Advertising to Innovation, New Product Development and New Business Development to the Management Best Practices that can make it all happen.
Training is all done at your location, on your schedule and customized to meet your needs. Presentations and workshops can be designed as one-day sessions, two-day sessions or as a regularly-scheduled “Lunch & Learn” program that keeps your team current without taking them away from their jobs.
For information about a training program that's best for you, contact Paul@psinsights.com or call 914-737-0300.
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| SCHEDULE 2011 |
| Sallie Mae |
Boston, MA |
December 13 |
| JBSSA |
Greeley, CO |
December 7 |
| AAF Coastal Carolinas |
Myrtle Beach, SC |
November 17 |
| AdFed ECI |
Muncie, IN |
November 4 |
| Safeway |
Pleasanton, CA |
November 4 |
| Pace University |
New York, NY |
November 2 |
| Ad Club Great Falls |
Great Falls, MT |
October 5 |
| Sara Lee |
Chicago, IL |
September 30 |
| U.S. Postal Service |
Washington, DC |
September 28 |
| Medtronic |
Minneapolis, MN |
September 27 |
| Red Square Agency |
Mobile, AL |
September 27 |
| AAF Orlando |
Orlando, FL |
September 22 |
| AdFed Gainesville |
Gainesville, FL |
September 21 |
| AAF AdWeek |
Baltimore, MD |
September 15 |
| Virtual MENG |
New York, NY |
September 14 |
| ANA |
New York, NY |
September 12 |
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